Managing social media for events, in this case a month-long festival with international projection, is demanding. The strategic planning, the creation of graphic content, videos and copy, the daily collection of content, require constant management and evaluation. Beyond promoting the festival in its different segments, another crucial aspect is the on-site coverage, interaction and communication on the project's main social media profiles: Facebook, Instagram and TikTok,
Celso de Lemos New York City's e-commerce communicates with the other side of the Atlantic. It is a website that fully aligns with the aesthetic and digital presence of the brand, while also serving as a product catalog for the Abyss Habidecor and Celso de Lemos brands and enabling the purchase of these high-end Portuguese products. This solution promotes the dissemination of concepts and creates bridges and points of contact with the in-store experience. Click the link to explore the online project: https://www.celsodelemosnyc.com.